Video

Philips: A Zuora Customer Story

Featuring: Marinus Van Diggelen, Director Digital Product Marketing & New Business Models, Philips

Philips made their name making light bulbs: mass producing a good product and selling as many units as possible at a good price. But the world has changed and consumers expect broader solutions not stand-alone products. Find out how 135-year-old Philips is making the shift from products to services — and building relationships with their customers.