According to the Subscription Economy Index, companies with a subscription model are growing 5-9X faster than the S&P 500. Besides more predictable revenue and a direct relationship with customers, software and hardware companies that adopt a subscription model see a clear reward for growth too.
From products sold through perpetual licensing to services sold through subscription and usage.
From a multi-year product development cycle to continuous product development.
From growth through unit margins to continuous growth over the course of the customer lifetime.
